Events are a new feature in Google Analytics 4, and when used strategically, they are GA4's superpower! Let's dig into events, and you can use them in your business to track and analyze your data effectively.
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Implement these 5 tips to optimize your GA4 setup and have all your essential data at your fingertips.
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As Q4 is coming to an end and Q1 is looming in the distance, it’s critical to take this time to look back so you can move forward.
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Know when to DIY your Marketing Analytics and when to hire out.
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Discovery the 3 things that your Marketing Analytics Strategy needs to have to support you in your business.
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Walking you through the steps to take to build your Marketing Measurement Plan.
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Learn why your business needs a Marketing Measurement Plan.
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Find out what metrics you need to calculate in order to answer the question.
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